5/18/2015 - Why the Nigerian prince email scam won’t die, explained by an economist

“…scams are actually more likely to succeed the less convincing their narratives are. In order for the target of a scam to cooperate, she wrote, he must believe that the value of a stranger’s promise of a fortune is greater than the thousands of dollars he is being asked to front. This requires an extremely naive buyer who is just greedy enough to forget that there’s no such thing as a free lunch.”

Read the full article here. Scroll down to find the story on the Nigerian letter scam.